What I bring to the table
Every campaign is built around one goal: more qualified enquiries at a lower cost.
Industries I’ve worked in
Campaigns shaped around how each type of customer actually buys.
Core skills
The tools and methods I use to run and track campaigns.
Real estate
Lead generation for property sales, location-based targeting, high-intent keyword campaigns, property showcase ads.
Interior design
Service-based lead funnels, before-and-after creative testing, local area targeting, consultation booking optimization.
E-commerce (fashion)
Product promotion campaigns, shopping feed optimization, catalogue ads, dynamic retargeting, seasonal campaigns.
Financial services
Compliance-focused lead generation, educational content promotion, risk-aware audience targeting.
Salon & beauty
Consultation and appointment booking funnels, local radius targeting, before-after creative, messaging-conversation campaigns.
CCTV & security
Install-intent lead campaigns for CCTV and security dealers, GTM/pixel tracking, form and messaging conversions.
- Google Ads (Search, Display, PMax, YouTube)
- Meta Ads Manager (Facebook & Instagram)
- Lead gen strategy, PPC & SEM
- Cross-channel marketing & data analytics
- GA4 implementation & analysis
- Meta Pixel & GTM configuration
- Event tracking & custom audiences
- Looker Studio dashboards & reporting
- Funnel optimization & A/B testing
- CRO, bid strategy & budget (ROAS, CPL, CPA)
- Remarketing & lookalike audiences
Results from live ad accounts
Straight from Meta Ads Manager, not mock-ups.
Other technical skills
I can also build and host the landing page your ads send people to.
Development & hosting
Visual Studio Code, Vercel, Netlify, Cloudflare, GoDaddy Hosting, Bluehost Hosting
Productivity tools
MS Excel, Google Sheets, CRM platforms
Still thinking?
I’ll audit your ads for free and show you exactly where your budget is leaking.
Let’s work together
Tell me about your business and I’ll get back to you.